Marketing automation & lead funnels
Automate the lead funnel process
and increase bsuienss revenue
Automation funnels are ideal for businesses looking to increase leads, sales and team productivity.
Marketing automation is a brilliant new way to help spread your budget further, and help increase your teams productivity. The downside is it can often be a costly endeavour to get started. This is where we can help, as we not only help with the setup and services involved but we also provide the system to help you automate the process.
Our process.
We have refined our process down to a few simple steps, which helps guide our team to achieve a well planned funnel with visual elements to help communicate the plan with each client. It is with these visual aids that we can explain each touchpoint of the automated journey to any one with or without a technical understanding.
plan.
Equipped with a well defined plan, complete with objectives for each campaign funnel, our team is able to move to the next stage and begin the process.
simulation.
Once the plan has been converted into a visual diagram, our team is able to simulate the projected outcomes based on industry benchmark data.
automate.
Once we know how the funnel will work, the next stage is to setup up the automation workflow. This can be achieved either with a clients own application or with one of ours.
test.
No successful campaign is complete without a test process, as there is inevitably variables that can be improved. Prior to launch our team breakdown what they plan on testing and how to gauge success.
optimise.
With test data collected and evaluated, it moves to an optimisation stage where each element of the plan is optimised according to the results of the test data.
What we offer.
Through the strategic use of the below elements, we are able to helps businesses grow using automation effectively within their businesses. Each automation workflow is custom designed around the needs of your business and how it will work towards achieving your business goals.
Sales & lead funnel
Every successful campaign requires a clear plan to help navigate each action and justify time spent. It is in this process that we create a visual funnel diagram, along with supporting simulation reports. These reports help us to map company goals with campaign objective KPIs.
Custom forms
In order to start an automated process, there needs to be a user trigger in the shape of a contact form. We help design, develop and setup custom forms to collect leads and to start the process off.
Lead scoring
With working lead funnels, we need to be able to separate out leads from prospect. Lead scoring provides the perfect solution for this issue, where new or existing leads can generate points based on custom rules.
Example: Clicked an email = 2 points
Example: Visited a page = 4 points
Segmentation
As leads fill out forms and you start building an audience, it’s important to not group all contacts in the same group. Creating segmentation rules can help to group audiences based on a selection of data points. This helps towards building lasting relationships as you are able to send relevant content to these segmented groups.
Custom email templates
A timely task can be the creation of emails, as each new email template needs to be tested for display consistency. Each email we produce goes through a rigorous testing process to make sure all display correctly across different email providers.
Popups
There are many complexities to building a list, one of those is getting forms seen and filled in. A solution to this issue is popups, which can be a versatile tool in marketing. They can be used for survey forms like NPS scoring too.
Lead & sales funnels
Bespoke lead & sales funnels crafted around unique businesses
Visual diagrams of each funnel are carefully mapped out, these funnels are further simulated to provide an easy to understand communication tool of the full process. At Sooper Digital we believe in making the process as easy to understand for those in the business not used to dealing with digital marketing assets.
Marketing automation application
Bespoke automation workflows built based on funnel diagrams
If you’re goal is to increase sales of your products via an e-commerce site then we can help, brand focused shopping ads that drive conversions.
SYSTEM FEATURES
Email automation
Email designer
Custom forms
Social sheduling
Landing page builder
Dynamic content
Lead socring
Segmentation
What we offer.
Through the strategic use of the below elements, we are able to helps businesses grow using automation effectively within their businesses. Each automation workflow is custom designed around the needs of your business and how it will work towards achieving your business goals.
Automation technology
The tools you need to automate the whole process.
EMAIL SERVICE PROVIDER
Our team of professional email marketing developers, hand craft the bespoke templates you see on PrideMail. If you can’t find one that fits your brand, and you would like something more bespoke, please let the team know.
SOCIAL SCHEDULING
Our team of professional email marketing developers, hand craft the bespoke templates you see on PrideMail. If you can’t find one that fits your brand, and you would like something more bespoke, please let the team know.
MARKETING AUTOMATION
Our team of professional email marketing developers, hand craft the bespoke templates you see on PrideMail. If you can’t find one that fits your brand, and you would like something more bespoke, please let the team know.
Sooper Digital offered around the clock marketing support and broadened the Marketing team’s knowledge and horizons, particularly around digital marketing and marketing technology. I could not have been more pleased with the development and execution of the Vickers marketing campaign, and the positive feedback which I received from the company’s stakeholders when the Vickers brand delivered sales growth of 49% month on month!
Juliette Mullineux
Marketing Manager
Sooper Digital have supported Pilot group now for over 12 months, they have been a valuable asset for our digital marketing capabilities. Matt is very competent in email creation and communication funnels, he creates beautiful designs and adheres to our strict brand guidelines. Matt is always on hand should we need any support for our projects.
Grace Bowden
Pilot Group Limited
Having worked closely with Sooper Digital on numerous brands, I welcome the opportunity to recommend their Marketing services. Matt has provided guidance and support, helping us to reach the right markets and engage with our customers across digital channels. Matt has helped us execute successful digital and integrated campaigns, driving more traffic to our websites. He is extremely knowledgeable, always abreast of the latest trends and digital technology, and supportive of our bespoke requirements.
Juliette Mullineux
Tenmat Ltd
Every detail has been taken care of with this team, they really amaze me with the detail they put in! I will work only to help your sales goals.
Bridget Collier
M & B Training
Let’s get started!
Book a meeting with one of our specialists, to find out how we can help you implement a clear strategy with MarTech to achieve your business goals.
